Name: Amaninder Kaur Dheendsa, Kanwal Jagjit Singh Sidhu, Udaipartap Singh Brar
Country: India

Year: 2023
Volume: Volume-10, Issue-2 (July-December)
Page Number: 7-13

The financial savings of the household are the most important source of funds for investment in the economy. Punjab has a declining contribution to National Gross Domestic Product, so major changes need to be framed and initiated at the ground level so that all the sectors of agriculture, industry and tertiary can contribute towards the attainment of higher Gross State Domestic Product. For achieving success in this goal, Punjab would need an equal contribution from both the rural and the urban households.
The previous studies indicate that the demographic variables put an impact on the awareness level towards various investment avenues. This paper explores if there is any significant association in the awareness level of various investment avenues of households in Punjab and the demographics of age, gender, location of residence and educational qualification.