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A COMPARATIVE STUDY OF UPI VS CREDIT CARD USAGE: TRUST, SECURITY, AND USER PREFERENCE

Author Information
Name: Khushi Singh
Country: India
Publication Details
Year: 2025
Volume: Volume-12, Issue-2 (July-December)
Page Number: 291-298
DOI: https://doi.org/10.5281/zenodo.18137623
Abstract
ABSTRACT
The circumstances surrounding digital payments in India have radically transformed over the past few years, primarily due to government-sponsored programs like the rapid technological development of FinTech’s and the Unified Payment Interface (UPI). Even so, the credit card continues to preside over traditional means of digital transactions. This paper handles a comparative study of UPI and Credit Card Use, focusing on the factors of trust, safety perception and user preference among the Indians. This study attempts to realize the perception users have towards these two payment systems and factors that shape their trust while safety concerns impact the choice made. By bringing together frameworks such as the technology acceptance model (TAM) and the theory of perceived risk and trust, the research develops a plausible explanation for the behavior of users. A structured questionnaire for primary data will be distributed to selected respondents from different demographic groups
such as students, employed individuals, and some small business people. Studies will focus more on the degree of perception about fraud, success rate of completed transactions, and soft factors such as motivation and satisfaction. The results are likely to show important cognitive and behavioral differences in the relations of users wielding UPI and credit cards, and will indicate which platform is rated superior regarding trust and preference. The research will also focus on offering useful suggestions to be used by banks, FinTech companies, and other decision makers to improve the system of digital payments and safeguard the users. To sum up, through this piece of work, the author intends in assisting the transforming financial habits of users from India and closing the void of assurance and safeguard in the contemporary versus conventional systems of payments.

Keywords: digital payments, digital transactions etc.
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